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HALIFAX BUSINESS FEB 5, 2012

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INTERNET MARKETING AND SOCIAL MEDIA IN NOVA SCOTIA


Why Small Business Fails in Social Media

We were curious as to why small businesses fail in social media. More fail from their attempt than succeed. At least, that’s what our research showed. And there is one leading reason; fear of commitment. We looked at 2,500 businesses in the U.S. and 1,500 in Canada that we considered small busine... Read More.

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Starting a business: My talk from Podcamp Halifax 2012

I’ve had the pleasure of giving a talk at each of the Podcamp Halifax events since it was begun four years ago by Craig Moore, Ryan Deschamps and Jon McGinley. I thoroughly enjoy the event. It’s well organized, and the excitement and interest is infectious. Read More.

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Google finally comes clean, and it ain't pretty

If you're reading this blog, then there's a pretty decent chance that you're the proud owner of a Gmail account, or at least have signed up for one program or another rolled out by the good geeks at Google over the last 14 years.
There's an equally good chance that you recently received an email...
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The Collateral Damage to Business From a Social Media Crisis

Most discussions and case studies around social media crises faced by companies is focused on consumer reaction – and direct loss of sales or brand impact. While these are critical, a non-consumer focused company may think they are more immune to these issues and a consumer product company may th... Read More.

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Atlantic Conversations 4: Social Media in Atlantic Canada

We’re delighted to be releasing our 4th annual report on social media use in Atlantic Canada – the “Atlantic Conversations IV” report that was launched at Podcamp Halifax on January 22nd, 2012. We thank the largest number of attendees ever to the event and hope this information is helpful to clie... Read More.

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Ten reasons to love new media

I am a happy camper. Today I attended PodCamp Halifax, "an unconference for people interested in social media, blogging, mobile, web design and all the internets in between." It's free and anyone can host a session. Read More.

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Industrial Espionage & Social Media

Most companies are concerned with cyber threats such as hacks, viruses, malware and denial of service attacks. Yet a new threat to industry comes from social media or social networking services. That is industrial espionage by a) recruitment of employees to buy secrets or b) monitoring of employe... Read More.

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The Occupy Movement & Social Media

The use of social media technologies to create awareness and organise protests and “camp-ins” last year (and some continue today) was the first time these tools were used on an international scale. This is unprecedented in the history of mankind, at such speed and with incredibly well organised p... Read More.

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Influence Competitors: The New Corporate Threat

A whole new scale of threat has evolved for corporations, and governments as well, in the court of public opinion. We call them Influence Competitors, some have called them Irregular Competitors. Regardless, these competitors are looking to influence the views and opinions of the same market busi... Read More.

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Why Social Media Really Works in Civil Actions

Issues for protest or causing some form of unrest aside, the real reason social media tools have been a key technology in driving significant societal changes comes down to one reason we propose – lowered individual risk and group comfort. Read More.

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Klout or PeerIndex & Their Value or Non-Value

We’ve been knocking about the value and veracity of Klout and others like PeerIndex in our offices for some time now and we posted before on the issue of Klout. So we looked at Klout and PeerIndex a little deeper recently, to try and sort out just where these tools sit in the greater scheme of ma... Read More.

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New Year’s Twitsolutions

New Year’s resolutions are a nice idea… eat better, work out more, stick to a budget, save the world… all good things to do. I haven’t really settled on a real life resolution yet, so in the meantime I’m making some Twitter-related resolutions. So here are the improvements I’m working on in 2012. Read More.

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Are you being watched? Yes. By Whom? Everyone.

It's become pretty common in our wired world to find ourselves owning one or more electronic devices that contain a sprawling, undying land of social networks, personal information, and various public and private moments saved on hard drives across the world. Read More.

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Why Social Media In The Enterprise is Failing So Far

Culture and established process are the key reasons for social media failing in the enterprise. Social Enterprise tools (essentially a Facebook for business use) is a very logical tool for businesses and can be a game-change. And that’s the problem – it’s a game-changer. It’s disruptive. Read More.

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Are There Too Many Social Media Apps & Tools?

SmartPhone growth is increasing rapidly and the adoption of tablets like the iPad and Galaxy are keeping apace. But these are the gadgets themselves, not the apps. And we’re starting to see some decline of levelling off on the adoption and use of a number of social media tools. Most notably with ... Read More.

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Why Are We Still Having PR Crises in Social Media?

We’re a good 5 years into the whole commercialisation of the social web and social media tools now. Facebook has become a channel and so has Twitter. Over 2 billion people are connected in the world. We’ve had some doozies of PR fails in social media and crises evolve from the use of social media... Read More.

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Keystone XL and The Impact of Social Media Study

Today we announced the release of our groundbreaking research into a major issue that crosses two borders – the Keystone XL pipeline and how social media was used. You can download the free report here: MediaBadger Keystone Research.
We note that this was an in-house research project by our own ...
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Social Media As a Soft Power Tool in Global Affairs

Based on much of our research, social media is not just a tool for promoting democracy (although that is hotly debated) but we see it as becoming a “soft power” tool on global issues. Perhaps one that even citizens can use to garner influence and attention from other nation states. Read More.

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Drum Roll

Developer Danny Chedrawe, of Westwood Group, who developed the Gladstone Street block, is preparing to start construction next summer on this six storey, stone and brick condominium on the triangle-shaped piece of land beside the Citadel and adjacent to the commons. Read More.

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City staff recommends Brightwood viewplanes be eliminated

A report by city staff to the Harbour East Community Council for its next meeting Thursday recommends that viewplanes from Dartmouth's Brightwoood Golf Course be eliminated.

The city position is that viewplanes from privately owned property are not to be protected.

The staff report also r...
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Reid Business Services Blog

Reid Business Services Blog offers practical advice for Nova Scotia small business owners. Topics include, Business Analysis, Project Management, Web Design, Online Marketing, Social Media and more. Read More.

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United Gulf's Halifax West Project Moves Forward

United Gulf Developments is moving ahead with its proposed mixed use project on the former Halifax West High School site on Dutch Village Road. The company says it took feedback from a public meeting last year and has provided the city with a revised plan that eliminates 14 townhouses that had be... Read More.

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MacRae Makes Queen's Landing Official

Waterfront Development Corporation, the province and and Ben MacRae's Armour Group Limited issued a press release today announcing the project, which includes 100,000 square feet of office space, a 200-room hotel, and underground parking.

The release goes on to say Queen's Landing will includ...
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Nine-unit Fenwick St. Apartment Building: $1,995,000

This property is right next door to Fenwick Tower. Since Templeton Properties has plans to dramatically upgrade the highrise and its adjacent land presumably Fenwick St. real estate values will follow in lockstep. The little row house had a two-story addition with decks added five years ago. Read More.

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Two Cents Worth: Teardowns in Old Bedford

Old Bedford is the closest thing to urban living for miles in any direction. The neighbourhood also offers redevelopment opportunities for buyers looking to build their own home.
Three properties are for sale that might be candidates: two are for sale for less than $220K and another for $239.9K...
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Work Underway on Gladstone North

Work is underway on the former CNIB and Corkum land at Gladstone and Almon Street for Gladstone North, a mixed use building being developed by Danny Chedrawe's development company, Westwood Group.

The new project will have 92 apartments in six storeys, consisting of one and two bedroom suites ...
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Chedrawe says three of five levels leased in Spring Garden building

Michael Haddad, commercial leasing manager for Danny Chedrawe's Westwood Developments says the first three floors are leased of the four-storey building the developer is putting up at the northeast corner of Birmingham Street and Spring Garden Road.

Westwood was asking $21/sqft plus $6-7 oper...
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Cornwallis Going Clean

A coin-operated laundromat is going into the long vacant Big Italy Pizza space on Cornwallis Street the first of October.

Scott Furlotte and his wife will operate the business with 10 washers, 14 dryers and weekend drop-off service from 9 am to 10 pm seven days a week.

Furlotte says there...
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Sympathetic Solution for a Church in Trouble

With their building aging and their numbers declining the congregation at St. John's United Church at Windsor and Willow streets became pro-active five years ago and started planning for their future.

Project architect Michael Napier says the resulting redevelopment of the church property is ...
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The Project That will Change Gottingen Street

Condos are selling quickly along the street, new developments are in the works and speculators are buying property in the neighbourhood but the catalyst for real change on Gottingen is half sold, according to the website for Gottingen Terrace, 16 brick-and-metal four-storey townhouses containing ... Read More.

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New Library

Danish architects schmidt hammer lassen, one of Scandinavia’s most recognised, award-winning practices presented drawing to about 120 people at the third public consultation on the new Spring Garden Road library, held August 25 at Pier 21.

The Nova Scotia government is expected to contribute ...
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The city should not protect viewplanes from private property

City policy states that the city does not protect viewplanes from private property.

Dartmouth viewplanes established in 1977 included the privately-owned Brightwood golf club because at that time it opened its grounds to the public in the offseason. That public access stopped years ago.

H...
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What's that they say about location?

It's a year from completion but lead broker Mariana Cowan says 70 per cent of the condos in Wadih Fares' Trillium building on South Park street are sold at prices ranging from $443K to $5 million.

We've never known a broker to exaggerate but these numbers sound reasonable: the location is fan...
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It's Scotia Square All Over Again

Certainly the city needs more convention space, but not everyone has been sold by the our-way-or-the-highway approach of proponents of Rank Inc.s plan for the Herald lands.

The center should be on the edge of downtown – not smack in the middle.

The architect's model, left, is almost ident...
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A Regional Plan for Absurdity

With its focus on encouraging development and density on the peninsula HRM's Regional Plan sets out restrictions for rural development that lead to absurd, if not perverse land use.

Outside the central core a land owner can only divide a parcel of land of 25 acres or more into eight lots.

...
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Glitterati Communications

Glitterati Communications is a graphic design studio located in Halifax, Nova Scotia, Canada. We were formed in 2006 by Bermuda born Communication Designer, Duane Jones. Duane received his design education from Bermuda College and Nova Scotia College of Art and Design University and has worked as... Read More.

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Social Media? In Nova Scotia!?

All right. The headline is an exaggeration. There are people who are deeply involved in Social Media in Nova Scotia. You, and the six other people who have read this have been active on Facebook, Twitter and blogs from the get go.

I'm kidding - but I'm not.

Infomonkey will be selling displa...
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